I designed, wrote and sent this donor newsletter for September. We used to call it eSpirit but now it’s called Faces of Hope to match our annual fundraiser and because it really does showcase the faces of hope our donors are helping everyday.
I wanted this email to have a simple call to action of Watch Chaz’ video. I used language from Tom Ahern and tried to shower the donor with love and keep the tone donor-centric.
 |
|
I’ve made more progress in the six months that I’ve been here than I have in the four years I’ve been out of the military. That’s astounding. It’s hard to believe the amount of progress that’s been made. -ChazYou are the reason Chaz has made so much progress. Donors like you are with us every day as families, veterans, and individuals rebuild their lives. Thank you! Your gift helped Chaz, a Navy veteran, in his journey to overcome substance abuse and manage his post-traumatic stress disorder. Watch Chaz’s Story |
Debbie Gillum Wakefield 