Like everyone else, I’ve been watching “Tidying Up with Marie Kondo” on Netflix. I was looking forward to the show since Netflix sent me a personalized email in December about the show and when it was premiering. Yes, Netflix, I was interested in a show about organization.
Nate, my boyfriend, teased me for watching a show about organization and cleaning. I can’t fault him. Rather than organize my own stuff, I’ll just watch someone else do it on TV.
I realized the concept of Tidying Up and donating what doesn’t bring you joy fits in perfectly with one of the goals of Volunteers of America: Get more donations to the thrift stores.
So, I hopped on the bandwagon and used this trend to my advantage on social media.

I made the graphic and wrote the copy.

I was proud of myself for this post. It did really well on Instagram, getting over 54 likes and 6 comments. It was relevant and trendy.

Our thrift stores have been seeing an increase in donations with everyone cleaning out their closets. I had some fun regramming this meme:

With our audience, humor always does well.